At Pawwise, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website or use our services. We’ve designed this policy to be transparent and easy to understand, so you can feel confident about how your information is handled.
Last Updated: June 15, 2024
Information We Collect
We collect information in two main ways: information you voluntarily provide to us and information we automatically collect through your use of our services.
Information You Provide to Us
When you create an account, make a purchase, or contact our customer service, we collect personal information such as:
- Your name and contact information (email address, phone number)
- Your pet’s information (name, breed, age, health details)
- Account login credentials
- Payment information when you make purchases
- Communications you send to us
Automatically Collected Information
When you visit our website or use our app, we may automatically collect:
- Device information (IP address, browser type, operating system)
- Usage data (pages visited, time spent on site, links clicked)
- Location information (with your permission)
- Cookies and similar tracking technologies
Use of Cookies
We use cookies and similar technologies to enhance your experience on our website. Cookies are small text files stored on your device that help us recognize you and remember your preferences.
Types of Cookies We Use
Essential Cookies
These cookies are necessary for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website.
Analytics Cookies
These help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website.
Functional Cookies
These cookies enable enhanced functionality and personalization, such as remembering your preferences and settings.
Marketing Cookies
These cookies track your browsing habits to deliver advertising more relevant to you and your interests.
You can control cookies through your browser settings. However, disabling certain cookies may limit your ability to use some features of our website.
How We Use Your Information
We use the information we collect for various purposes, including:
Providing Services
To deliver our services, process transactions, and maintain your account
Communication
To respond to your inquiries and send you important updates about our services
Personalization
To customize your experience and provide content tailored to your interests
Analytics
To analyze usage patterns and improve our website and services
Marketing
To send newsletters and promotional materials (with your consent)
Legal Compliance
To comply with applicable laws and regulations
We do not sell your personal information to third parties. Your trust is important to us, and we are committed to using your information responsibly.
Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our security measures include:
Encryption
We use industry-standard encryption to protect sensitive data during transmission and storage.
Access Controls
We restrict access to personal information to employees and contractors who need it to perform their job functions.
Regular Audits
We conduct regular security assessments and audits to ensure our systems remain secure.
Secure Infrastructure
Our data is stored on secure servers with appropriate safeguards in place.
While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We encourage you to use strong passwords and keep your login credentials confidential.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining how long to keep your data, we consider:
- The amount, nature, and sensitivity of the personal information
- The potential risk of harm from unauthorized use or disclosure
- The purposes for which we process the data
- Whether we can achieve those purposes through other means
- Legal, regulatory, and contractual requirements
When your data is no longer needed, we will securely delete or anonymize it.
Children’s Privacy
Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately. If we become aware that we have collected personal information from children without verification of parental consent, we will take steps to remove that information from our servers.
Your Rights Under GDPR
If you are a resident of the European Economic Area (EEA), you have certain data protection rights under the General Data Protection Regulation (GDPR). These rights include:
Right to Access
You can request copies of your personal information that we hold.
Right to Rectification
You can request that we correct any information you believe is inaccurate or incomplete.
Right to Erasure
You can request that we delete your personal information in certain circumstances.
Right to Restriction
You can request that we restrict the processing of your personal information.
Right to Data Portability
You can request to receive your personal information in a structured, commonly used format.
Right to Object
You can object to our processing of your personal information in certain circumstances.
To exercise any of these rights, please contact us using the information provided in the “Contact Us” section below. We will respond to your request within 30 days.
California Privacy Rights
If you are a California resident, you have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:
- The right to know what personal information we collect about you
- The right to request deletion of your personal information
- The right to opt-out of the sale of your personal information (although we do not sell personal information)
- The right to non-discrimination for exercising your privacy rights
To exercise these rights, please contact us using the information in the “Contact Us” section.
Your Choices and Opt-Out Options
Email Communications
You can opt out of receiving marketing emails from us by clicking the “unsubscribe” link at the bottom of any marketing email we send. Even if you opt out of marketing communications, we may still send you service-related emails, such as those about your account or our ongoing business relations.
Cookie Preferences
You can manage your cookie preferences through your browser settings. Most browsers allow you to block or delete cookies. Please note that if you choose to block cookies, some features of our website may not function properly.
Mobile Device Settings
You can control the collection of location data through your mobile device settings. You can also uninstall our mobile applications if you no longer wish to use them.
International Data Transfers
Your personal information may be transferred to, and processed in, countries other than the country in which you reside. These countries may have data protection laws that are different from the laws of your country.
We have implemented appropriate safeguards to ensure that your personal information remains protected in accordance with this Privacy Policy when transferred internationally. These safeguards include data transfer agreements incorporating standard data protection clauses.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the “Last Updated” date at the top of this page.
We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our services after any changes to this Privacy Policy constitutes your acceptance of the changes.
Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Pawwise Customer Support
Email: privacy@thepawwise.com
Phone: (800) 123-4567
Address: 123 Pet Care Lane, Suite 100, San Francisco, CA 94107
Join Pawwise Today
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Create Your Free AccountFrequently Asked Questions
Do you sell my personal information to third parties?
No, we do not sell your personal information to third parties. We value your privacy and only share your information as outlined in our Privacy Policy.
How can I access or delete my personal information?
You can access, update, or request deletion of your personal information by logging into your account settings or by contacting our customer support team at privacy@thepawwise.com.
How long do you keep my personal information?
We retain your personal information for as long as necessary to provide you with our services and as required by law. When your data is no longer needed, we securely delete or anonymize it.
What happens to my data if I close my account?
When you close your account, we will delete or anonymize your personal information within a reasonable time period, except for information we need to retain for legal or legitimate business purposes.
